Designers say laminate offers an upscale look without the upscale cost.

Designers say laminate offers an upscale look without the upscale cost.

Laminate floors were in use in Europe long before they made their way into mainstream interior design in the States. Consumers can be glad they’re here. They offer exceptional durability and stain resistance and are easy to maintain. And these days, designers say, they even look like wood! “When laminate first came out, it only came in three shades — maple, natural, or cherry — and the cherry could be really pink,” says Jamila Wilson, Specifications Designer with Courtney Ford Design of San Diego. “It had an artificial look. Now, however, you can’t easily tell the difference between laminate and hardwood.” Manufacturers are, in fact, producing an impressive array of traditional, rustic, and exotic woodgrain designs. Some laminate floors lock together without the use of adhesive, like Shaw’s VersaLock, allowing busy families to resume their activities immediately. And some patterns resemble natural stone, complete with mottled colors and textural shadings. No doubt about it, says designer Debbie Gunson with JPS Surface Solutions in Westlake, CA, “laminates have improved. Some are more textured and distressed looking than they were. The benefits are easy maintenance and that this flooring is virtually stain-proof. It’s for a busy family.” It’s also for the budget-conscious, Jamila Wilson points out. She knows that laminates can be quite cost-effective, offering a wood look that’s often less expensive than the real thing. “It’s a great choice in today’s economy,” she says, “if you want the overall look of high-dollar without the high-dollar cost.” Designer Andrea Kaja agrees. Kaja is a Project Manager with Ryan Young Interiors in Livermore, CA. “I used to think, ‘Oh, laminate,’ but now...
Brighten your kids’ world with carpet and rugs flooring designed just for them.

Brighten your kids’ world with carpet and rugs flooring designed just for them.

Your kids want their rooms to be fun and look great. Making those two wishes a reality is easier than ever with carpet and rug collections designed expressly for kids…or simply the young at heart. Because kids and teenagers like a place to call their own, Shaw has carefully researched the colors they love most. So why not have a room with carpet colors like lime harvest or orange grove or sour apple for a few years? It’s only one room! And, who knows, it may even encourage them to keep their rooms clean. The vibrant carpet colors of Shaw’s children’s collections coordinate beautifully with the youth linens, bedding, and clothing you’ve been buying for years. These carpet designs reflect today’s love of creative colors with charming palettes that will brighten your children’s world for years to come. And while your kids will love the carpet colors of the collections below, you’ll love the performance. Kathy’s Kids Kathy’s Kids, part of the Kathy Ireland Shades of America collection, is a group of eight cheerful, vibrant carpet colors. These 44-oz cut pile carpets feature SoftBac® Platinum, the backing system that enhances long-term appearance, and R2X™, the patented soil and stain resistance carpet treatment that provides total fiber coverage for superior protection. And you know THAT will come in handy in a child’s room. Made from Shaw’s innovative, new EverTouch™ carpet fiber, Kathy’s Kids styles are also wonderfully soft and remarkably durable. The Young Attitudes Carpet Collection This, the newest addition to the Kathy Ireland Shades of America carpet collection, features 20 different carpet styles that capture the attitudes and the...
Great Looking, Durable, Affordable and Easy-to-Install: Top Reasons Why Armstrong’s New Duality Vinyl Flooring Dazzles

Great Looking, Durable, Affordable and Easy-to-Install: Top Reasons Why Armstrong’s New Duality Vinyl Flooring Dazzles

Selecting a floor….you know how it’s done. First, you choose the look you like – stones, woods, perhaps something avant-garde? Next, ask yourself what does the floor need to do for you? Sure you want it to be beautiful, but how tough? Easy to clean? Anti-microbial (yes, floors can be too)? What about installation options? You need to compare the floor’s performance attributes with the features important to you. You may find that today’s new fiberglass-reinforced vinyl floors give you everything you want. And even here, Armstrong’s new Duality™ stands out – ultra-realistic, three-dimensional designs combine with the company’s ToughGuard® Flex backing to offer incredible durability. Beauty and brawn. The new collection is organized by looks–Stones, Woods and Alternatives–and then broken down by performance attributes, features and benefits unique to each selection. From the unique markings of dramatic slate to modular designs that mimic the look of a ceramic installation, the Stone collection captures the beauty of natural material and provides warmth and comfort underfoot. The Wood looks echo the timeless sophistication and rich graining of natural hardwood. Alternatives include looks that are visually exotic, combining floor and fashion, from the stylish look of leather to modern designs that add drama and sophistication to any room. Duality’s stunningly realistic looks are achieved by Armstrong’s exclusive MasterWorks Technology®, a printing technology that creates floors that look as good as the natural elements that inspire their designs. Like a high-definition television, MasterWorks Technology 3D with VTxTM captures the depth, definition and dimension of natural materials, so that stones look and feel like stones, and woods look and feel like woods. Duality...